Stefflon Don has recently announced that her label V-IV London has been signed to Universal Music. She also then went onto announce that after her label was signed, she signed herself!
Massive news for the East London rapper as it looks like Steff has just pulled a DJ Khaled – who is also a big fan of her!
This is a monumental power move as she joins an ever expanding group of artists that are adamant on remaining in control of their music and how they are branded.
Steff will be the first artist to release music through the imprint V-IV London imprint.
Over the past year the rapper from Clapton has released her debut mixtape entitled “Real Ting” and has had co-signs from the likes of Skepta, DJ Khaled and Jeremih.
You can check out Stefflon Don’s most recent music video, for “16 Shots”, below
Written By Kenny Leavett